Is your home value not quite right?
Have you ever heard of Zillow? If you’ve ever looked at houses online, odds are you have visited their website. Zillow, is really an advertising company but they don’t make money advertising homes for sale, however. They make their money selling advertising space to real estate agents like me. Once they get the data on the property the sell little ad spaces to real estate agents so that if you are interested you click on the little box and reach out to one of them.
They usually have at least 3 of the agents listed, and sometimes they will have the Listing agent listed there as well. All of this is well and good until you discover that when you search for Homes for sale in Fishers, IN - they all not all there. You see, the websites are only as useful as the data that they have and there is quite a decent percentage of inventory that just doesn’t show up on Zillow. To make matters worse, Zillow has this thing called the “Zestimate”, perhaps you’ve heard of that as well. It’s a dollar amount that their algorithm assigns to the property. The key part of the word is “estimate” it’s just a starting point and it’s only as accurate as the data. If you remove the data, you remove the accuracy. Currently Zillow itself gives its Zestimate an accuracy rating of 1 star out of 5 - that’s kind of like an F.
So when you go to list your home, buyers look it up on Zillow and find a zestimate that is quite inaccurate....